<b>Bijsluiter</b>. De hyperlink naar het originele document werkt niet meer. Daarom laat Woogle de tekst zien die in dat document stond. Deze tekst kan vreemde foutieve woorden of zinnen bevatten en de opmaak kan verdwenen of veranderd zijn. Dit komt door het zwartlakken van vertrouwelijke informatie of doordat de tekst niet digitaal beschikbaar was en dus ingescand en vervolgens via OCR weer ingelezen is. Voor het originele document, neem contact op met de Woo-contactpersoon van het bestuursorgaan.<br><br>====================================================================== Pagina 1 ======================================================================

<pre>13962007
         NortH;                                                                                                           Version 19 Nov 2020
         Market   Development Tender
         PREPARATION FOR DEEP DIVE FOR MARKET DEVELOPMENT TENDER
             A)   The Case for      Change
         North  2 1s  premused on the need          to  mtroduce green 12 as           important pillar      of  a   future energy system that
         achieves  carbon neutrality by 2050        at lowest cost to society.
         Beyond independent validation of above, there 1s a requirement for a quantified, holistic and irrefutable logic
         that ultimately legitimates enabling policies and compels end-users to switch towards green H2, frammg
         NortH2 and stipulating the case for change. Moreover, the output of this scope module also entails the delivery
         of a compelling NortH2 narrative towards governments, customer executives and the broader public, and, as
         such, needs to be developed mn co-creation with the NortH2 consorttum team.
         (iven the   importance and urgency of this part of the scope, tenderer 1s requested to offer deeper mnsight nto
         the proposed steps, resources/manhours, data and expected outcome. Tenderer 1s requested to clearly outline
         proposed approach to cater for the above guided by conceptual outline and minimum expectations below.
                                                                    Climate neutrality 2050
                                               Transition to renewables                ble net zero energy system
                               Enable transition at lowest cost                                       Introduce H2   as important pillar
                                          to society                                                       of new   energy system
                                Safeguard  Heartla                                                            Harness  potential
                                  & create    ne;                                                                en
                                                                                                                     H2 demand
                                                                                                                            and accelerate
              !                     POLITICAL DOMAIN                           !                                                              I
                                                                                                MARKET DEVELOPMENT DOMAIN
         Figure 1, Intended   logic depicted conceptually for guidance              to  tenderers
         Minimum                     ‘Case for    Change’ scope:
                     expectations
         e   Demonstrate the need to start          now    (i.e. through  NortH2 Phase 1          —
                                                                                                    4GW     by 2030)
             o    Show that NI, German and EU 2050 climate                  neutrality targets     cannot   be achieved without using green
                  hydrogen   to  decarbonise      important segments        of the  economy, position hydrogen as key pillar of future
                  renewables-based and reliable net-zero energy system and work backwards to 2030.
             o    Demonstrate what it takes in            terms    of building    green    hydrogen supply (domestic production            over
                  imports)  and demand
                                                                                                                                                0919
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<pre>13962007
         NortH;                                                                                       Version 19 Nov 2020
         Market   Development Tender
             o    Place the 2030   hydrogen supply targets as put forward m the different H2 strategies (NL, DE, EU) in
                  the 2050 perspective. Outline time required to establish a well-functioning commodity market for green
                  H2
             Demonstrate NortlH2 accelerator concept 1s essential (versus alternative scenarios)
             o
                  Integrated value chain approach and orchestration will solve a number of problems that hinder the
                  development of a green hydrogen economy, starting before 2030
                            Bring down the LCOH
                        *
                        "Coupling supply and demand
                            Enabling the required transportation and storage infra
                        *
                            Enabling a market for green hydrogen to develop
                        =
             Demonstrate benefits large and early private and public investments in integrated green hydrogen
             megaprojects
                  ©     Enable energy transition at lowest cost to society
                  ©     Show how these investments will safeguard heartland industries
                  o     Show how new green jobs will be created (e.g. development of EU hydrogen supply chain, R&D)
             Establish a draft set of market mechanisms and policy mstrument (building blocks), mcluding the impact
             on demand and supply, needed to kick-start the market over time including any mterdependencies,
             presented in such a way that it’s easily explained to policy makers and the broader public.
             B)   Market    Development
         Similar as above, the tenderer is requested  to offer deeper insight mto the proposed steps, resources /manhours,
         data and  expected  outcome   (and granularity thereof) to the develop the Market Development part of the overall
         scope  including:
             Steps  towards   confirming and  further  specification of targeted market segments.
             Show the level of ‘customer intimacy’ you bring to the project and how your insights/connections at
             various levels (from senior executives to sustainability /technical experts) benefit the development of green
             HZ demand scenarios
             Give   examples of how you would approach the analysis and engagement of a key potential customer
             (including estimated preparation time) and show the level of granularity of your analysis for different key
             parameters (e.g. technical, commercial, economics). For example: 1) alternatives to hydrogen, 11) switching
             costs, 111) emission reductions, etc.
             Show how the information obtained from this analysis will be incorporated, by means of different cross
             sections, in the commercial and asset optimization work and mn building the policy framework
             Show a rough sketch of a market implementation roadmap for one of the likely markets segments and how
             this underpins the 1) “case for change” and 11) policy asks towards governments.
                                                                                                                           0920
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